Introduction
Glossary
Pooling Fans
Note: Spikes are when posts are made through twitter with a link to our official website.
Notice we would average somewhere in the 10-12 area of unique visitors each day. Next you will see Grave Prosperity's unique visitors for the month of July.
Note: Spikes are when posts are made through twitter (@BonInkCreations) with a link to Grave Prosperity's official website.
Notice the average unique visitor would be slightly lower then Bon Ink, resting at ~7-9, excluding spikes. Next you will see the current results for August for Bon Ink Creations' unique visitors (our official website)
Note: Spikes are when posts are made through twitter with a link to our official website.
Notice the overall average with excluding spikes for august is lower then July? This may seem like interest is fading, but it directly coincides with a shift in our twitter post types. August is when the Grave Prosperity campaign began and posts on the Bon Ink Creations twitter page were made every two days with a link to the official Grave Prosperity website directing prospective fans to new promotional material. See picture below for the foot traffic during august so far.
Note: Spikes are when posts are made through twitter (@BonInkCreations) with a link to Grave Prosperity's official website.
Notice the lower points are gradually getting higher? This represents a once every two day post through twitter for August. The first month of a three month campaign leading up to the release of Grave Prosperity, October 26th. September and October have material planned for release every day of those months. Additionally this month (August) only represents a very small portion of the campaign itself, and is really only advertised through Twitter and Facebook. Come September the campaign is moved to the next level and begins to hit the smaller lesser known places. In October Grave Prosperity will be moving to secure it's spot on the major indie game websites who offer such services.
With promotional material purposely planned in an escalating manner, future fan interest should also escalate to follow suit. The plan is to build an honest and solid fan base of people who actually like the game. Not mass market to the entire world, but instead directly target those that would be interested in playing and likely enjoy the experience, after all isn't that all we can ask for as indie developers?
Conclusion
In the end we won't know how successful Grave Prosperity's campaign will be, how many will try his free game, and how many will return for part 2 etc. But for now we can be sure people are interested, they are clicking the links provided, looking at the promotional material for the very least. As well interest does appear to be growing, even in this our earlier stages.
I hope this was informative to those who follow us, and for our developers I hope it was a nice small peak and what is to come for your promotional efforts, and how you stand to benefit from Bon Ink Creations as your publisher. Thank you to everyone who read this.
/Jonathon Bon